Art Direction Archives - MARGO https://somosmargo.com/tag/art-direction/ Combining Marketing, Talent, and Technology Wed, 25 Oct 2023 10:55:44 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 229931783 Symphony https://somosmargo.com/2023/10/25/symphony/ https://somosmargo.com/2023/10/25/symphony/#respond Wed, 25 Oct 2023 10:55:44 +0000 https://pixelpiernyc.vamtam.com/?p=10794 Transcending expectations. Shaping unprecedented user journeys.

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Cheers to breaking conventions, embracing flavor, and raising a glass to the art of brewing. Elevate your palate!

Services
, ,
Client
Beyond Brewery
Year
2022
Website
flowcrafts.com
Challenge

Our client needed a brand refresh to better reflect their evolving business values and appeal to a younger demographic.

In response to the dynamic shifts in their industry landscape and a desire to connect more effectively with a younger audience, our client recognized the imperative for a comprehensive brand refresh.

Driven by a commitment to remaining current, aligning with contemporary values, and resonating authentically with a dynamic audience, the refresh encompassed a holistic approach — from visual aesthetics and messaging to a profound reimagining of the overall brand experience.

Goal

We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.

Armed with insights, we meticulously refined their brand message for authenticity and resonance. Beyond words, we embarked on a creative journey, crafting a fresh visual identity that truly showcases their unique essence. This integrated approach, blending refined messaging and a captivating visual aesthetic, empowers our client to confidently communicate their values and engage their audience in a meaningful way.
Result

The rebranded company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.

The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.

Crafting intricate brand narratives for lasting and meaningful impact.

Crafting intricate brand narratives for lasting and meaningful impact.

photo-1693841114632-bc1c2760bbfd
photo-1616750819287-955503f65d42
photo-1693841114664-fe9ef878f28a
photo-1583305727488-61f82c7eae4b
photo-1656457537704-11f3bcaee2fd
Next project

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]]> https://somosmargo.com/2023/10/25/symphony/feed/ 0 10794 Beyond https://somosmargo.com/2023/10/25/beyond/ Wed, 25 Oct 2023 10:50:34 +0000 https://pixelpiernyc.vamtam.com/?p=394 A new age of outstanding craft beer has arrived.

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Cheers to breaking conventions, embracing flavor, and raising a glass to the art of brewing. Elevate your palate!

Services
, , ,
Client
Beyond Brewery
Year
2022
Website
flowcrafts.com
Challenge

Our client needed a brand refresh to better reflect their evolving business values and appeal to a younger demographic.

In response to the dynamic shifts in their industry landscape and a desire to connect more effectively with a younger audience, our client recognized the imperative for a comprehensive brand refresh.

Driven by a commitment to remaining current, aligning with contemporary values, and resonating authentically with a dynamic audience, the refresh encompassed a holistic approach — from visual aesthetics and messaging to a profound reimagining of the overall brand experience.

Goal

We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.

Armed with insights, we meticulously refined their brand message for authenticity and resonance. Beyond words, we embarked on a creative journey, crafting a fresh visual identity that truly showcases their unique essence. This integrated approach, blending refined messaging and a captivating visual aesthetic, empowers our client to confidently communicate their values and engage their audience in a meaningful way.
Result

The rebranded company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.

The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.

Bringing back visitors to the world of craft beer! Such an exciting journey!

Bringing back visitors to the world of craft beer! Such an exciting journey!

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studio-blackthorns-m6sUTVAjl5o-unsplash
Next project

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]]> 394 Curology https://somosmargo.com/2023/10/25/gomi/ Wed, 25 Oct 2023 10:40:06 +0000 https://pixelpiernyc.vamtam.com/?p=392 Cosmetic revolution. A new chapter in beauty begins.

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Cheers to breaking conventions, embracing flavor, and raising a glass to the art of brewing. Elevate your palate!

Services
, ,
Client
Beyond Brewery
Year
2022
Website
flowcrafts.com
Challenge

Our client needed a brand refresh to better reflect their evolving business values and appeal to a younger demographic.

In response to the dynamic shifts in their industry landscape and a desire to connect more effectively with a younger audience, our client recognized the imperative for a comprehensive brand refresh.

Driven by a commitment to remaining current, aligning with contemporary values, and resonating authentically with a dynamic audience, the refresh encompassed a holistic approach — from visual aesthetics and messaging to a profound reimagining of the overall brand experience.

Goal

We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.

Armed with insights, we meticulously refined their brand message for authenticity and resonance. Beyond words, we embarked on a creative journey, crafting a fresh visual identity that truly showcases their unique essence. This integrated approach, blending refined messaging and a captivating visual aesthetic, empowers our client to confidently communicate their values and engage their audience in a meaningful way.
Result

The rebranded company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.

The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.

Enchantique brands. Where elegance converges with brand brilliance.

Enchantique brands. Where elegance converges with brand brilliance.

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curology-VItxz6u036U-unsplash
photo-1556228578-6b39aba552d5
photo-1556228720-74787810a501
Next project

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]]> 392 Castro Capital https://somosmargo.com/2023/10/25/castro-capital/ https://somosmargo.com/2023/10/25/castro-capital/#respond Wed, 25 Oct 2023 10:15:49 +0000 https://pixelpiernyc.vamtam.com/?p=10800 Pioneering the future of consultative excellence.

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Cheers to breaking conventions, embracing flavor, and raising a glass to the art of brewing. Elevate your palate!

Services
,
Client
Beyond Brewery
Year
2022
Website
flowcrafts.com
Challenge

Our client needed a brand refresh to better reflect their evolving business values and appeal to a younger demographic.

In response to the dynamic shifts in their industry landscape and a desire to connect more effectively with a younger audience, our client recognized the imperative for a comprehensive brand refresh.

Driven by a commitment to remaining current, aligning with contemporary values, and resonating authentically with a dynamic audience, the refresh encompassed a holistic approach — from visual aesthetics and messaging to a profound reimagining of the overall brand experience.

Goal

We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.

Armed with insights, we meticulously refined their brand message for authenticity and resonance. Beyond words, we embarked on a creative journey, crafting a fresh visual identity that truly showcases their unique essence. This integrated approach, blending refined messaging and a captivating visual aesthetic, empowers our client to confidently communicate their values and engage their audience in a meaningful way.
Result

The rebranded company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.

The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.

Elevating the brand to new heights with impeccable design and strategy.

Elevating the brand to new heights with impeccable design and strategy.

photo-1636247498840-693054bb4bcc
mk-2-E6XStmd5wfk-unsplash
Next project

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]]> https://somosmargo.com/2023/10/25/castro-capital/feed/ 0 10800 The Wood https://somosmargo.com/2023/10/20/the-wood/ Fri, 20 Oct 2023 13:07:00 +0000 https://pixelpiernyc.vamtam.com/?p=5082 Brand strategy and a strong understanding of market trends.

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]]> 5082 Jooly https://somosmargo.com/2023/10/20/jooly/ Fri, 20 Oct 2023 13:06:00 +0000 https://pixelpiernyc.vamtam.com/?p=5080 Brand alchemy. Transforming ideas into icons.

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]]> 5080 Tom Brawn https://somosmargo.com/2023/10/20/tom-brawn/ Fri, 20 Oct 2023 12:59:53 +0000 https://pixelpiernyc.vamtam.com/?p=5065 An immersive website for a tech-forward agency company.

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]]> 5065 Carmen https://somosmargo.com/2023/10/20/carmen/ Fri, 20 Oct 2023 12:59:00 +0000 https://pixelpiernyc.vamtam.com/?p=5062 Designing a self-service digital interior planning platform.

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